Jump Fit

Habit Forming Fitness App

Jump Fit is a gamified fitness app designed to make daily workouts engaging by transforming 100 jumping jacks into a fun routine. It motivates users to build a consistent habit through integrated health tips and a chance to win a mystery gift after a 7-day workout streak.


As the lead designer, I managed the end-to-end design process from research through development, focusing on user-centric design and iterative testing.

Jump Fit is a gamified fitness app designed to make daily workouts engaging by transforming 100 jumping jacks into a fun routine. It motivates users to build a consistent habit through integrated health tips and a chance to win a mystery gift after a 7-day workout streak.

As the lead designer, I managed the end-to-end design process from research through development, focusing on user-centric design and iterative testing.

View Prototype

View Prototype

View Prototype

Product

Mobile application

Skills

Product design

Rapid prototyping

Interaction Design

User testing

My Role

Design lead

Tools

Figma, FigJam, Miro

Timeline

4 months

Context

Context

Jumping jacks come with great health benefits, but let’s be honest, who actually does them?

Many individuals struggle to establish a consistent workout routine due to busy lifestyles and a lack of motivation. Traditional exercise methods can feel inaccessible, especially for beginners and those without gym access. And jumping jacks? that just sounds dull.

This highlights the need for a fun, engaging solution that makes fitness approachable and habit-forming especially for beginners and people who have limited outdoor access.

Making it real...

Making it real...

How can you design something that makes daily exercises fun?

The challenge was to create a sustainable daily workout habit. Conventional fitness routines often lack engagement and a rewarding structure, leading to poor adherence. Users needed a solution that offered clear guidance, consistent motivation, and an element of fun to encourage regular exercise.

To bring Jump Fit to life, I conducted 5 usability tests and iterated on the design based on direct user feedback. This rigorous process helped refine the gamification methods, ensuring every element, from health tips to mystery gift rewards, resonated with users.

Design Process

Design Process

How can behavioral psychology make fitness a daily habit?

Using Nir Eyal’s Hooked Model; Trigger, Action, Investment, and Reward, the task was to create a habit-forming experience. The app engages users with daily workout triggers, encourages immediate action, builds investment through progress tracking, and reinforces motivation with health tips and mystery rewards.

Iterative testing and validation were key to developing a seamless, engaging experience that effectively motivates users to exercise daily.

Story Board

Visualizing the user journey, I created a storyboard to map out how users interact with Jump Fit, from opening the app to forming a daily workout habit.

Kano Cards &
Moscow Framework

Kano Cards &
Moscow Framework

Prioritizing features effectively, I used the MoSCoW framework to categorize must-have, should-have, could-have, and won’t-have features, while Kano cards helped identify which features would truly delight users.

User Flow

User Flow

Designed a clear and intuitive navigation path, ensuring users could seamlessly progress from onboarding to completing their daily workout challenge.

Wireframes

Wireframes

Rapidly sketched multiple layout ideas to explore different UI possibilities before moving into digital design.

Style Guide

Style Guide

Established a cohesive visual identity, defining typography, colors, and UI components to create a consistent and engaging user experience.

Hi-Fi Wireframes

Hi-Fi Wireframes

Created high-fidelity prototypes with refined visuals, interactions, and micro-animations to deliver a polished, test-ready design.

User Testing

User Testing

I conducted extensive user testing, documenting the entire process to track insights and iterations. Using techniques like prioritizing issues, time on task, first-click analysis, and the SCAMPER method, I identified key usability challenges and refined the design based on user feedback. This iterative approach ensured that Jump Fit evolved into an intuitive, engaging, and habit-forming fitness app.

Planning the Test

Planning the Test

Conducting the Test

Conducting the Test

Analyzing the Test

Analyzing the Test

Persuading Test Results

Persuading Test Results

In Retrospect…

  • What I'd do differently:

    Start progression features early gamification shines brightest when users share achievements or climb levels.


  • What I’ve learned:

    Blending psychological frameworks, iterative testing, and rewards makes simple routines sustainable and enjoyable.


  • Strategic next step:

    Validate long-term habit formation metrics (daily engagement over 30–60 days), then layer in scalability: social features, personalization, expanded workouts, and potential monetization.

  • What I'd do differently:

    Start progression features early gamification shines brightest when users share achievements or climb levels.


  • What I’ve learned:

    Blending psychological frameworks, iterative testing, and rewards makes simple routines sustainable and enjoyable.


  • Strategic next step:

    Validate long-term habit formation metrics (daily engagement over 30–60 days), then layer in scalability: social features, personalization, expanded workouts, and potential monetization.

2025 Anirudh Kolakaleti

2025 Anirudh Kolakaleti

2025 Anirudh Kolakaleti

Available for a full-time position

Available for a full-time position

Available for a full-time position

Made with care and lots of caffeine

Made with care and lots of caffeine

Planning the Test

Conducting the Test

Analyzing the Test

Persuading Test Results

In Retrospect…

  • What I'd do differently:

    Start progression features early gamification shines brightest when users share achievements or climb levels.


  • What I’ve learned:

    Blending psychological frameworks, iterative testing, and rewards makes simple routines sustainable and enjoyable.


  • Strategic next step:

    Validate long-term habit formation metrics (daily engagement over 30–60 days), then layer in scalability: social features, personalization, expanded workouts, and potential monetization.